Clik here to view.
Leo Burnett: 12 Advertising Tips That Are Still Relevant Today
Leo Burnett (October 21, 1891 – June 7, 1971) creator of legendary advertising icons such as the Jolly Green Giant, the Marlboro Man, Tony the Tiger, Morris the Cat, and the Pillsbury Dough Boy,...
View ArticleClik here to view.
30 Branding Definitions
Brands have a wide range of uses for businesses, products and individuals in today’s dynamic marketing landscape where publishing and message distribution are no longer limited to media entities....
View ArticleClik here to view.
What is Branding?
Brands are short hand marketing messages with identifiable representation that create emotional bonds with consumers through a combination of tangible and intangible factors. In a world where every...
View ArticleClik here to view.
What Marketers Can Learn About Branding from School Teams
With the beginning of school, many football teams and cheerleaders are already on the field practicing. School mascots epitomize what branding at its best does. Marketers who want to build their brands...
View ArticleClik here to view.
Content Marketing Defined
Content marketing creates and shares useful narrative information to engage prospects, current customers and the public. While grounded in the principles of Mad Men like David Ogilvy in its editorial...
View ArticleClik here to view.
7 Social Media Marketing Tips from the Dead
In honor of the Day of the Dead, here are quotes from seven famous marketers and businessmen that still resonate today. To show respect for the timeless nature of their work, here’s how these sayings...
View ArticleClik here to view.
360 Degree Branding
Brands enhance the value of the products, companies and people they represent whether for a B2B, B2C, Not-for-Profit (aka NFP) or solopreneur. Today’s social media-connected, content marketing rich...
View ArticleClik here to view.
50 Marketing Quotes For Back-To-School
Need inspiration to get your marketing on track for success? Then try these 50 marketing quotes for back-to-school. The post 50 Marketing Quotes For Back-To-School appeared first on Heidi Cohen.
View ArticleClik here to view.
Content Marketing Definition
How do marketers define content marketing? 50 marketers give their content marketing definition. Plus useful resources. The post Content Marketing Definition appeared first on Heidi Cohen.
View Article
